Le Cuvelier
De la champagne à votre table.
case
01
Digital - Branding - Art direction
Le Cuvelier is a champagne broker providing premium and exclusive champagne to businesses and private clients.
De la Champagne à votre table.
Le Cuvelier assists you in selecting the champagne that best meets your needs, whether for a festive dinner or to complement the menu of a fine dining establishment. By working directly with producers in the Champagne region, Le Cuvelier fosters strong relationships to bring you the finest selections of champagne.
Solution
To ensure that Le Cuvelier’s identity aligns perfectly with its luxurious and premium tone of voice, we selected impactful yet dynamic graphic elements. These maintain a serious tone while adding a dynamic edge to differentiate the brand from competitors.
We created a custom color palette inspired by the essence of champagne and gold. The subtle addition of grain adds depth to the design and evokes the 'golden bubbles,' a nod to the nickname often associated with champagne. This premium aesthetic helps Le Cuvelier launch its refreshing new brand.
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UI-UX design - Campaign - Rebranding
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Art direction - Digital - Branding
Virtuo - Soyez au bon endroit avant même qu'il n'existe